{"id":13027,"date":"2026-10-02T08:18:15","date_gmt":"2026-10-02T12:18:15","guid":{"rendered":"https:\/\/ultimate-tech.com\/?p=13027"},"modified":"2026-10-02T08:19:12","modified_gmt":"2026-10-02T12:19:12","slug":"traffic-media-group-montrer-la-valeur-de-un-a-un","status":"publish","type":"post","link":"https:\/\/ultimate-tech.com\/fr\/temoignages\/traffic-media-group-montrer-la-valeur-de-un-a-un\/","title":{"rendered":"Traffic Media Group &#8211; Montrer la valeur de un \u00e0 un"},"content":{"rendered":"<p>Les clients attendent aujourd\u2019hui plus que le standard. <strong>Traffic Media Group<\/strong> aide ses clients \u00e0 rendre chaque message et chaque produit personnel, pertinent et efficace \u2013 sur tous les canaux et avec le plus haut niveau de s\u00e9curit\u00e9 des donn\u00e9es. L\u2019hyper\u2011personnalisation est leur promesse pour votre communication de demain. <strong>Ultimate Impostrip\u00ae<\/strong> aide Traffic Media Group \u00e0 atteindre et \u00e0 d\u00e9passer leurs objectifs.<\/p>\n<p><strong>Patrick Donner<\/strong>\u202f: Notre solution est une solution one\u2011to\u2011one. Nous conseillons nos clients dans un mod\u00e8le d\u2019affaires one\u2011to\u2011one et nous montrons la valeur du one\u2011to\u2011one. Je pense que nous sommes des rebelles\u202f: nous sommes une soci\u00e9t\u00e9 d\u2019informatique d\u2019impression. Nous combinons l\u2019informatique, le digital et le en\u2011ligne avec l\u2019impression. Oui, nous travaillons avec un <strong>HP\u202fIndigo\u202f100\u202fK<\/strong> et deux <strong>HP\u202fIndigo\u202f7\u202fK<\/strong>. Nous disposons \u00e9galement de quelques machines <strong>Xerox<\/strong> et d\u2019un <strong>Scodix<\/strong> pour les finitions dor\u00e9es. Nous utilisons un <strong>Motion\u202fCutter<\/strong>, ainsi que tout l\u2019\u00e9quipement de reliure n\u00e9cessaire. Mais tout ce que nous poss\u00e9dons est num\u00e9rique et nous permet de produire une pi\u00e8ce unique.<\/p>\n<p><strong>Peter\u202fCamp<\/strong>\u202f: Nous recevons les donn\u00e9es de nos clients, nous les programmons pour les exploiter, puis nous les traitons dans le workflow Switch. Le workflow Switch modifie chaque \u00e9tape o\u00f9 je dois produire le produit et la fa\u00e7on dont je le produis. Ensuite, le serveur Pitstop transforme les donn\u00e9es et, pour la machine de sortie, Ultimate\u202fImpostrip g\u00e8re l\u2019imposition\u202f; cela peut varier selon la taille ou le mat\u00e9riau. Au final, nous ne voulons qu\u2019une seule feuille \u00e0 imprimer sur la machine.<\/p>\n<p>Avant d\u2019utiliser Ultimate, nous faisions l\u2019imposition directement sur le DFE du HP\u202fIndigo ou du Fiery, et les op\u00e9rateurs de ces machines devaient conna\u00eetre le processus et commettaient souvent des erreurs. Nous avons donc chang\u00e9 cela en automatisant l\u2019imposition avec Impostrip, de sorte que les op\u00e9rateurs puissent se concentrer sur le fonctionnement des machines. La qualit\u00e9 s\u2019est am\u00e9lior\u00e9e et la production est devenue plus rapide.<\/p>\n<p>Nous savons quel r\u00e9sultat nous attendons\u202f; l\u2019imposition indique alors \u00ab\u202fOK\u202f\u00bb, ajoute les points et les marques de coupe n\u00e9cessaires pour les machines de d\u00e9coupe. Tout est appliqu\u00e9 automatiquement lors de l\u2019impression. Sur une grande feuille, comme le HP\u202f100\u202fK, nous avons deux formats et nous imprimons 4 ou 5 A4 sur une m\u00eame feuille gr\u00e2ce \u00e0 nos mod\u00e8les. Aujourd\u2019hui, nous chargeons les dossiers ou les fichiers XML dans Ultimate et tout fonctionne automatiquement. C\u2019est tr\u00e8s pratique\u202f: nous n\u2019avons plus qu\u2019\u00e0 v\u00e9rifier les \u00e9ventuelles erreurs.<\/p>\n<p>&nbsp;<\/p>\n<p>**\u00c0 propos de Traffic Media Group**<\/p>\n<p>Traffic Media Group est un prestataire de services complet sp\u00e9cialis\u00e9 dans l\u2019hyper\u2011personnalisation et la communication client.<br \/>\nQue ce soit en impression ou en ligne, nous concevons chaque message pour qu\u2019il r\u00e9sonne de fa\u00e7on personnelle. Vos clients b\u00e9n\u00e9ficient d\u2019une communication qui cr\u00e9e du lien et les inspire.<\/p>\n<p>Visitez leur <span style=\"color: #fb4f14;\"><strong><a style=\"color: #fb4f14;\" href=\"https:\/\/traffic-media-group.de\/\" target=\"_blank\" rel=\"noopener\">site<\/a><\/strong><\/span><span style=\"letter-spacing: 0.02em;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/inkish.news\/en\" target=\"_blank\" rel=\"noopener\">Ce t\u00e9moignage a \u00e9t\u00e9 film\u00e9 par Inkish<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les clients attendent aujourd\u2019hui plus que le standard. Traffic Media Group aide ses clients \u00e0 rendre chaque message et chaque produit personnel, pertinent et efficace \u2013 sur tous les canaux et avec le plus haut niveau de s\u00e9curit\u00e9 des donn\u00e9es. L\u2019hyper\u2011personnalisation est leur promesse pour votre communication de demain. Ultimate Impostrip\u00ae aide Traffic Media Group [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":13017,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[282],"tags":[],"class_list":["post-13027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-temoignages","softwares_cat-ultimate-impostrip-fr","softwares_cat-ultimate-impostrip-pro-fr","softwares_cat-ultimate-impostrip-scalable-fr","print_applications_cat-web-to-print","print_applications_cat-publipostage-et-transactionnel","print_applications_cat-impression-commerciale","print_applications_cat-livres-a-la-demande"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Traffic Media Group - Montrer la valeur de un \u00e0 un - Ultimate Tech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ultimate-tech.com\/fr\/temoignages\/traffic-media-group-montrer-la-valeur-de-un-a-un\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Traffic Media Group - Montrer la valeur de un \u00e0 un - Ultimate Tech\" \/>\n<meta property=\"og:description\" content=\"Les clients attendent aujourd\u2019hui plus que le standard. 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